So what’s the best nipple cream for a first time breastfeeding mom?

The only thing that really helped me was to put some breast milk on the nipple and let it air dry. And make sure to change your breast pads often so they aren't just soaking wet all the time.

try earth mama or honest brand

I always just used my own breast milk and rubbed a little on. It’s a natural lube

Its for when your baby is finished breastfeeding your nipples start to feel sore