He's only 12 days old, so I think there's still time for it to get better. But it also seems like he has a bad latch, he has an apt tomorrow so I'm going to let my doctor know what's going on. It only hurts when he latches for like 10 seconds and then it's fine but the pain sucks so bad @bonniesue
Definitely check latch and for lip or tongue ties. It gets better! I'm not just saying that. It's 100% true
Only at first. Make sure the latch is good, it shouldn't stay painful